Technology

Event technology is revolutionizing the way planners design, manage, and measure success. From AI-driven automation to immersive experiences, the right tech tools can save time, enhance attendee engagement, satisfy sponsors, and prove event ROI.

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At Skift Meetings, we explore the latest innovations shaping the future of events, including:

Event management software to streamline planning and logistics.
AI and automation for smarter event marketing and attendee matchmaking.
Virtual and hybrid event platforms to create seamless digital experiences.
RFID, facial recognition, and mobile apps for enhanced attendee convenience.
Data analytics and ROI measurement tools to track event success.

Event technology is constantly evolving, offering new ways to create unforgettable experiences, drive engagement, and optimize efficiency. Stay ahead of the curve with expert insights, in-depth case studies, and the latest event tech trends, designed to help you leverage technology for maximum impact.

Explore our latest articles and discover how to make event tech work for you.

An image of a meeting planner's hands typing on a keyboard, with the screen showing the registration page for GroupSync and Marriott's instant booking platform for meetings.

Event Management

Instant Booking Ushers in New Era of Transparency for Group Rates

In today’s pressure-cooker environment, planners want the same immediacy and variety as in their online grocery shopping. GroupSync’s instant booking gives them the faster, smarter decision-making capabilities they crave.

Groups360 + Skift Meetings | 3 years ago

Hilton CEO Chris Nassetta beams in as a hologram to fireside chat with Skift CEO Rafat

Technology

Holograms Take Center Stage at Meetings and Events

The future is here: Plug-and-play hologram technology is now accessible for meetings and events. To find out more about how it works and why it stands to revolutionize the audience experience, Skift Meetings sat down with ARHT Media, a leading supplier of hologram technology.

ARHT Media + Skift Meetings | 3 years ago

Industry News

CES Gets Meetings Industry Going for 2023

With attendee and exhibitor numbers getting closer to pre-Covid figures, the entire meetings industry is hopeful for a strong CES that sets the tone for the rest of 2023.

Miguel Neves | 3 years ago

Technology

Why the End of Cookies Is Good for Events

Companies will soon be doubling down on events as their main source of data. Events that can break through data privacy concerns and continue to attract relevant attendees will win out.

Nick Borelli | 3 years ago

Event Management

How to Use ChatGPT for Event Planning

Using artificial intelligence to plan events is no longer a dream, it's a reality.

Miguel Neves | 3 years ago

Inspiration

Holiday Party Ideas for a Remote World

A globally dispersed workforce is a reality today and in-person holiday parties can be challenging for employees based in different countries across various time zones. No need to be a bah humbug — there are ways to create virtual holiday cheer.

Andrea Doyle | 3 years ago

Skift Meetings Podcast

Why Event Planners Need Humane Event Tech

Nick Borelli, an event technologist and educator, has been working in the tech space since he was 14. Over the years Borelli’s tech and hospitality experiences continued to merge as he…

Colette Edenborough | 4 years ago

Industry News

Event Tech Class of 2022 Celebrates at London Show

Event tech is a sector in flux with an uncertain marketplace. Event Tech Live saw companies of all sizes lay out their sales pitches in hope of finding firm ground for growth.

Miguel Neves | 4 years ago

Skift Meetings Podcast

The State of Event Tech

Following the Covid-induced roller coaster ride of the last two-and-a-half years, event tech is in recovery mode. By most accounts the sector is over twice the size compared to before the Covid pandemic, but it is still coming to terms with the bubble it went through.

Colette Edenborough | 4 years ago

Futuristic woman wearing virtual reality glasses immersed in the metaverse

Technology

Meta Struggles to Gain Traction With Its Own Metaverse Meetings

Even Meta is finding it hard to encourage employees to use VR for internal meetings. Still, as the technology improves and users gain familiarity, it may become that standard way people to meet, train, and collaborate online.

Julie Moline | 4 years ago