Articles tagged “data”

As costs continue to rise, meeting professionals are shifting their gatherings to less-expensive secondary cities, according to meetings industry data company Knowland. 

The latest UFI report clearly shows that the exhibition industry has not just survived; it's thriving. But what must be done to secure sustainable growth?

How can the travel industry create a more equitable platform for destinations leading the charge in sustainability? Tripadvisor and GDS-Index are taking a stab at solving this challenge.

Dive into the AI-powered future of events with Mathias Sondermann, senior director of events at SAP, and learn from his experience in creating strategic event experiences.

Gender disparity rears its ugly head once more. A new report explores why women seldom occupy leadership roles in an overwhelmingly female industry.

The Event Manager Podcast produced by Skift Meetings hosts a wide array of industry leaders who share their insights into embracing the strategies that drive success while addressing the issues that shape the ever changing events landscape.

Men are in the top salary brackets, while women are on the frontlines. Are we ready to turn the page on an old script?

Alex Reynolds, the co-founder and CEO of Vendelux, discusses how data analytics is transforming event marketing and the powerful impact of forging connections in an increasingly digital world.

Vendelux's Event ROI Index is a bold attempt to inject scientific rigor into the often-ambiguous world of measuring event return on investment. While the initiative is commendable, the question persists: can an algorithm truly capture the ROI of a handshake?

Investors are betting on Vendelux's AI-powered event intelligence prowess. Can its data-driven foresight redefine event success metrics?