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Do corporations and exhibitors have a duty to uphold their diversity and equity policies in the public sphere, even if it means boycotting some events? With SXSW taking place this week in the controversial state of Texas, the debate rages. 

Characterized by their agile and dynamic uses, micro-events allow planners to explore out-the-box thinking, deliver unique experiences and utilize unusual spaces — like nature.

Episode #38 of the Event Manager Podcast focuses on the exciting world of destination marketing and features Stephanie Cheung, Director of Strategy & Insights at MarketID.

David Allison, founder of The Valuegraphics Project, believes that demographics are an outdated marketing tool. In his view, the path forward lies in understanding people’s values, and it could even be the secret to bringing back in-person attendees.

Crafting the right attrition and cancellation clauses in event contracts is more important than ever. Despite continued uncertainty, planners can no longer count on the low rates and flexibility hotels offered at the height of the pandemic. Contract experts share their advice on how best to negotiate in the current climate.  

While the event industry’s reaction to the crisis in Ukraine has varied — ranging from statements of support to direct offers of employment for those affected — few global events have triggered this level of solidarity. Meanwhile, figuring out how and who to exclude in terms of Russian participation from events is proving difficult.

In episode #37 of the Event Manager Podcast, we discuss the power and value of mentoring women in the event industry. Our guests are Georgia Suttie, Venue Find Operations Manager…

Cvent’s first earnings call as a public company Thursday confirmed it had a good year while forecasting strong growth ahead. As the company moves to invest in expanding its SaaS offerings, will betting on hybrid events pay off?