Event Management

Successful event management requires a mix of creativity, strategic planning, and flawless execution. Whether you’re a seasoned event professional or just starting out, our expert-driven insights will help you elevate your skills and stay ahead in the fast-evolving meetings and events industry.

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In this section, you’ll find actionable tips, best practices, and real-world strategies to help you:

  • Plan and execute seamless events – from small corporate meetings to large-scale conferences.
  • Improve attendee engagement and experience with innovative event design.
  • Master budgeting, logistics, and vendor management for maximum efficiency.
  • Leverage event technology to streamline planning and execution.
  • Learn from industry leaders through case studies, expert interviews, and trend reports.

At Skift Meetings, we bring you insights from the world’s top event planners, specialists, and thought leaders. Whether your goal is to enhance your skills, grow your career, or create unforgettable events, we’ve got the resources to help you succeed.

Explore our latest articles and start perfecting your event management skills today.

Event Management

6 Ways Event Planners Can Attract More Revenue to Their Trade Show

Event managers are constantly being held accountable for those pesky numbers - you know, the return on investment for every event they manage. How many exhibitors are lined up for the event, how many well-known speakers, and how many companies paid additional dollars for a bigger, better sponsorship package? These are all common questions causing increased caffeine intake by every event manager today!
Holly Barker |
Event Management

9 Steps to Gaining Profitable Corporate Event Clients

Working with corporate clients can be very different than working in the personal event space, but it can also lead to big rewards. Corporate business means larger events, expanded budgets and most of the time higher stakes. While working in corporate events can be a lucrative business for many planners, you need to work hard to maintain relationships with your clients in order to thrive in this industry over the long haul.
Kelli White |
Event Management

6 Habits of the Forward Thinking Event Business

Technology is ubiquitous and touches every part of our lives. We can no longer rely on “old” methods of planning and producing events. We need to rethink, retool and for many, change some day to day practices. This has to start with the tools we use daily to run our businesses, because digital disruption has already happened. Are you ahead of the curve? Or getting left behind?
Tahira Endean |
Event Management

10 Tips to Get Into the Event Industry

Finding a great internship can open many doors and lead to an exciting career. This rings especially true in the event planning industry, as more and more planners are coming into the workforce with years of experience and impressive skills. In order to stand out and get the job, you need to set yourself apart and find ways to shine above the rest. Following these 10 tips will put you on the right path towards a future filled with event success.
Kelli White |
Event Management

How To Avoid Working with Lousy Event Vendors

It’s the event manager’s job to ensure every vendor contracted for an event is capable to get the job done - not only complete the job, but most importantly to get it done on time, within budget and have a backup plan in case issues arise. Here’s how to find the best vendors in the events space.
Holly Barker |