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As Covid-19 cases skyrocket and vaccine plans lag, the event industry is set to face a difficult start to the new year. 

As 2020 comes to a close and different governments begin to roll out Covid vaccines, the event industry needs to double-down on health and safety — normally a paramount priority that event planners have down pat, but these days the subject of some debate.

The pandemic has decimated every segment of the event industry save event tech, in which it has fueled unprecedented growth due to the need for virtual and hybrid solutions. Despite a recent dip in Zoom stock, the trend shows no sign of abating.

In March 2020, EventMB embarked on a monthly journey to support the event industry through a series of online events. It turned out to be quite an eventful journey, and here are the learnings.

Canapii is an end-to-end event management tool that includes a virtual event platform as well as a mobile app. It is built for and supports in-person, virtual, and hybrid events. Here is our review.

As long as the pandemic continues to threaten public health, hosting safe events will require a collective effort from all segments of the industry. Destinations play a vital role in standardizing safety protocols, but venues also need to offer well-designed solutions.

With consensus growing that hybrid formats will become the go-to option for events, planners face the challenge of making the in-person experience worth the added expense and risk. The solution: micro-experiences. 

Pathable’s Virtual and Hybrid Event Platform offers extensive features for a wide range of events. Because of its customizability, the Pathable team focuses on a consultative approach to ensure planners' needs are met. Here is our review.

For the time being, one of the biggest challenges hosting in-person events is selling the value of the masked, socially distanced experience. Live events have changed. To shed some light on what these events are like, Kagwiria Kimathi shares her experience.

Covid restrictions on crowds mean lower attendance numbers, but these necessities can lead to new possibilities for smaller destinations and venues. Small-scale options often offer more character in the form of an interesting event narrative.

The economic impact of pandemic is exposing weaknesses within the hospitality industry’s meetings and events lines of business, but independent hoteliers have an opportunity to position themselves to thrive as events return.