Christina Green
Christina R. Green is a digital storyteller and writer for associations and businesses, including journals such as the Midwestern Society of Association Executive's magazine and industry blogs. She's a voracious reader but has been known to stop reading if there are too many exclamation points used.
15 Reasons You Didn’t Win that Event Pitch
In a pitch you have a handful of minutes to convince someone they should place their event in your hands. Every one of those minutes counts. If you didn’t land a recent pitch, you might be wondering why. Here are the most common reasons.
11 Speaker Fails and How to Avoid Them
Social media, the Internet, and video have changed how a speaker engages with the audience. Your presentation is as much shaped by the them as it is your content. If you long to be a successful speaker, you need to avoid these common fails.
10 Tactics to Make Your Exhibitors Happy
A satisfied exhibitor returns next year and often increases their investment. Here are a few tips on how you can delight them and make an impression.
How To Build an Army of Conference Ambassadors
Creating word-of-mouth excitement about your event is critical to its success. One of the easiest, most efficient, ways to accomplish this is by building an army of conference ambassadors. Here are a few tips on getting your recruits in order.
3 Vital Ingredients For The Success of Your Next Conference
A great conference is no longer enough to keep people coming back. You need year-round engagement. Here are a few ideas on how to streamline your efforts.
The Single Best Way to Kill Your Conference’s Personalization Efforts
Personalization, or customization, of member experience should not be done in a vacuum. Successful member customization of association offerings requires a shift in culture to embrace personalization in all areas.
5 Things a Theme Can Do for Your Next Association Conference
Conference themes aren’t whimsical tomfoolery. They play a very important role in your association’s ability to connect with your audience and reach your business objectives.